Extended Content Labels

Extended content labels are designed to include more than standard product details (like brand, ingredients, or instructions). These labels utilize extra layers or features to significantly expand the available content within a compact space.

This format allows you to incorporate extensive product information, detailed instructions, promotional material, and even interactive elements such as QR codes. Typically, extended content labels consist of multiple material layers that are folded or stacked, such as a label that unfolds or features a hidden, pull-out section.

The increased space can accommodate additional data, including:

• Detailed usage instructions or safety warnings.

• Legal disclaimers or compliance information.

• Promotional or marketing content, like coupons, contests, or loyalty program details.

• Product specifications that might not fit in the standard label area.

• Additional translations into other languages

Common Types of Extended Content Labels

Hinge Labels

This design allows customers to include significantly more content than a traditional single-layer label while keeping packaging clean and compact. Perfect for pharmaceuticals, cannabis, food and beverages, and other products with complex regulatory or marketing requirements, these "hinge" labels deliver detailed information in limited space. Designed for repeated opening and closing, they feature a specialized coating and adhesive that enables them to re-stick after each use.

Multi-Page Booklet Labels

Multi-page booklet labels—also called booklet labels or fold-out labels—consist of several pages folded within a single label structure. They enable customers to display extensive information that wouldn't fit on a standard single-panel label, making them ideal for food & beverage, personal care, and pharmaceutical products where comprehensive labeling is required but space is limited. These labels unfold to reveal multiple pages of content while maintaining a compact, accessible format on the package. The structure typically includes a visible front page attached to the packaging and multiple internal pages that fold inside. Booklet labels can be configured with various folding styles—including single folds (pamphlet-style), accordion folds, or concertina folds that allow pages to be revealed sequentially.

Instant Redeemable Coupons

An Instant Redeemable Coupon (IRC) label is a promotional label that includes a coupon or discount code customers can redeem immediately at purchase, whether in-store or online. Applied directly to product packaging, these labels offer instant savings or rewards upon redemption. IRCs are commonly used in consumer goods, health and beauty, and food and beverage industries to drive sales through immediate purchase incentives.

Peel & Reveal Labels

Peel and reveal labels are multi-layered extended content labels featuring a visible primary layer and a hidden area that peels back to expose additional information. They enhance the consumer experience by delivering extra content in a compact, space-saving format. Commonly used across electronics, cosmetics, pharmaceuticals, food and beverage, and retail industries, these labels provide detailed product information or promotional content without overcrowding the main label design.

This design offers a more cost-effective solution than adding inserts or booklets to packaging. The secondary layer peels away easily by either lifting a corner or using a perforated section. Depending on the intended use, the inner layer may feature permanent adhesive to remain with the packaging or removable adhesive for disposal after reading.